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Has the glitter worn off of Twitter?

By rgoodman | September 11, 2009

A recent survey, reported in BizReport and conducted by myYearbook, found the bloom is off the Twitter bush.  Teens and young adults have so many ways to communicate already that Twitter is becoming just another ‘also ran!’ Facebook boasts an outrageous number of followers, but at a recent Aberdeen conference it was revealed that while the member numbers are huge, the actual users are diminishing.   According to Geoff Cook, cofounder and CEO of myYearbook, “most teens don’t use Twitter because it doesn’t enable them to do anything they can’t already do elsewhere, which is the same reason most adults don’t use Twitter.” The survey didn’t show encouraging results for Twitter.  “83% said no (to using it) and 63% believe it’s a passing fad.  The number one reason for not being on Twitter was ‘it’s lame’, followed by ‘my friends don’t use it’ and ‘I don’t understand it’.”

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